Pantene is a well-known brand in the haircare industry, and their Pro-V line of shampoos is designed to provide advanced solutions for different hair concerns. "Lively Clean" suggests that this particular variant aims to cleanse and refresh the hair, removing dirt, excess oil, and impurities. Here's what you might expect from a Pantene Pro-V shampoo The shampoo should provide effective cleansing without stripping the hair of its natural oils excessively, leaving it manageable and not overly dry. The formula may work to enhance the hair's natural volume and add a healthy shine to it.